It was started by Prakshchand S. Jain in 1999. He has existing business of cutlery and proerpty dealing. He deals in property selling and buying. He is also a wholesale dealer in electronic items, thermoware goods, gift articles, direct marketing of goods, melamine crockery, kitchenware etc. He is also a dealer of airtel prepaid card.
The price range of product is from Rs. 10,000/- to Rs. 25000/-. Arvind and Pravin help him in his business. The product which they supply in wholesale can be also taken care of if individual order is required but according to it should be in bulk order. Payment is strictly on the basis of cash or advance in bulk order. Delivery charges will be extra.